INFORMATION
INTELIGENCIA ARTIFICIAL PARA PRESUPUESTOS DE CONSTRUCCIÓN Y REFORMAS
Técnicas y herramientas de ia para que los equipos de administración y comercial de empresas de obras y reformas elaboren presupuestos más precisos, rápidos y profesionales.
If the course has the status of IMMINENT ANNOUNCEMENT or IN PREPARATION, you can secure your place with a discount.
20%
EARLY BOOKING DISCOUNT
OUR EXPERT'S VISION
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"Inteligencia Artificial para Presupuestos de Construcción y Reformas" es un curso práctico dirigido al personal de administración y el equipo comercial de empresas del sector de la construcción y las reformas. En lenguaje directo y orientado a resultados, el participante aprende a utilizar herramientas de IA —especialmente Claude y ChatGPT— para acelerar y mejorar el proceso de elaboración de presupuestos. El curso combina fundamentos conceptuales con aplicación inmediata: desde entender qué puede y qué no puede hacer la IA, hasta crear plantillas de prompts conectadas con bases de datos de precios propias de la empresa, pasando por casos prácticos reales de reformas integrales, locales comerciales y rehabilitaciones de fachadas. El objetivo final es que cada participante salga del curso con un sistema propio de generación de presupuestos apoyado en IA, reduciendo el tiempo de elaboración y aumentando la calidad y profesionalidad del documento entregado al cliente.
Title
Encabezado 6
Hours CLASS SESSIONS:
WEEKS:
Minimum TOTAL hours of COMPLETION of the course:
AVAILABILITY:
CURRENT PRICE (€):
NIEX´s value:
AGE (minimum recommended):
ESTIMATED NEXT DATE OF CELEBRATION:
Can the Course be FREE?:
8
From 2 to 4
32
IN PREPARATION
350
745
+16
Starting November 15th
YES, ASK US HOW
Course Objectives:
Understand the characteristics and differences between the main social networks.
Develop an effective content marketing strategy.
Use paid advertising on social media to increase your brand visibility.
Optimize the use of hashtags, posts and engagement to attract customers.
Analyze campaign performance and make adjustments to improve results.
Grow your online community and turn followers into customers
GUIDANCE AGENDA FOR THE COURSE
Introduction to Social Media for Business
How social media is transforming marketing.
Advantages of using social media to attract customers.
Definition of objectives (visibility, lead generation, sales).
Ideal Client Profile and Segmentation
Identify your target audience.
Creating a buyer persona to focus your strategy.
Demographic analysis and user behavior on different platforms.
Content Marketing Strategies
What type of content attracts customers?
How to generate valuable content: photos, videos, infographics, articles.
Planning a publishing schedule.
Storytelling: how to tell your brand's story to connect with your audience.
Social Media Advertising
Introduction to advertising on Facebook Ads, Instagram Ads and LinkedIn Ads.
Creating effective ads: targeting, text, images and calls to action.
Optimizing advertising budget.
Remarketing: How to Reach Out to Those Who Have Already Interacted with Your Brand
Engagement and Conversion Strategies
How to engage with your followers to build trust.
Using direct messages, comments and polls to convert.
Strategies to convert followers into customers through exclusive offers and promotions.
Collaborations and influencers: how to choose and work with them to maximize reach.
Management and Analysis Tools
Tools like Hootsuite, Buffer, and Creator Studio to schedule posts.
Analysis of key metrics: engagement, reach, CTR (Click Through Rate), conversions.
Data-driven adjustments to optimize the performance of your campaigns.
Advanced Strategies
Social media advertising for e-commerce.
Creating sales funnels through social networks.
Using Instagram Shopping and Facebook Shops to sell directly from the platform.
Network marketing automation.
At the moment you finish this course, you will receive a certificate of completion:
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