OUR EXPERT'S VISION
LA VISIÓN DE N
En un entorno donde los datos son el nuevo lenguaje de la empresa, comprender y visualizarlos correctamente se ha convertido en una competencia esencial. Este curso nace para ayudar a profesionales y organizaciones a transformar la información dispersa en conocimiento visual y accionable.
A través de un recorrido estructurado y práctico, los participantes aprenden a interpretar, modelar y presentar datos de forma eficaz, desarrollando una mentalidad analítica aplicada al día a día.
La formación está diseñada bajo el modelo Sabio Valley de “formación concentrada”: intensiva, aplicable y acompañada por expertos que aseguran la comprensión real de cada paso.
Incluye una tutoría personalizada de 20 minutos por alumno y sugiere una hora adicional de mentoría adaptada con experto mentor para quienes deseen llevar su dashboard a un nivel profesional.
Title
Encabezado 6
Hours CLASS SESSIONS:
WEEKS:
Minimum TOTAL hours of COMPLETION of the course:
AVAILABILITY:
CURRENT PRICE (€):
NIEX´s value:
AGE (minimum recommended):
ESTIMATED NEXT DATE OF CELEBRATION:
Can the Course be FREE?:
12
From 2 to 4
48
SEPTEMBER
350
1495
+16
Starting November 15th
YES, ASK US HOW
Course Objectives
Understand the fundamentals of e-commerce and how to apply them to an online business.
Create and configure an online store.
Master digital marketing strategies to attract traffic to your store (SEO, SEM, social networks).
Manage inventory, logistics and shipping efficiently.
Analyze customer behavior and optimize conversion rates.
Implement an effective customer service system to ensure satisfaction and loyalty.
Career Opportunities
This course will prepare you to:
Create and manage your own online store .
Act as a consultant or specialist in e-commerce for small and medium-sized businesses.
Working in digital marketing areas for e-commerce, managing advertising campaigns and promotions.
Optimize logistics processes, customer service and inventory management on online sales platforms. Career Opportunities
GUIDANCE AGENDA FOR THE COURSE
Introduction to e-commerce
What is e-commerce? Types of online businesses (B2B, B2C, C2C).
Advantages and challenges of e-commerce compared to traditional commerce.
Current trends in e-commerce.
Creating an Online Store
How to set up an online store from scratch.
Secure payment methods and payment gateways (PayPal, Stripe, etc.).
Store design: usability, user experience (UX), user interface (UI).
Inventory and Logistics Management
How to manage inventory in an online store.
Shipping methods: logistics providers, dropshipping and in-house logistics.
Integration of shipping and order tracking solutions.
Digital Marketing Strategies for E-commerce
SEO optimization for online stores: how to appear in the first results on Google.
Paid advertising: Google Ads, Facebook Ads and Instagram Ads.
Email marketing: how to create effective campaigns to attract and retain customers.
Social media strategies: product promotion and community building.
Conversion Optimization and Customer Service
How to convert visitors into buyers (conversion strategies).
Abandoned carts: causes and solutions to recover them.
Implementation of chatbots and real-time customer service.
Managing customer reviews and opinions.
Data Analysis and Key Metrics
Google Analytics and other e-commerce analytics tools.
Key metrics for online stores: conversion rate, average order value, cart abandonment rate.
How to analyze customer behavior and optimize store performance.
Legal Aspects and Security in Electronic Commerce
Rules and regulations in e-commerce (data protection, return policies, etc.).
SSL certificates and security measures to protect customers.
Privacy management and GDPR (General Data Protection Regulation) compliance.
At the moment you finish this course, you will receive a certificate of completion:
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